Donor Database Management & Fundraising Solution for Non-for-Profit Sector by Minerva
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Common Fundraising Terms FREE Guide

In this free guide you'll find clarification of some of the terms and specialised jargon that are unique to the fundraising industry. The guide describes in plain-English the words, phrases and abbreviations that you may encounter specific to:
  • Donors and Donor Segments
  • Data Processing
  • Campaign Analysis
  • and more...
Since fundraising terminology does vary from organization to organization you may not find all of the terms you encounter in your day-to-day work included here. However, this guide will give you a base for establishing common fundraising terminology when dealing with vendors or training your staff.
You may print this guide as many times as you like through Adobe Acrobat reader and please feel free to distribute copies to your colleagues or partners.
Charity Fundraising Ideas Guide
6 Pages. PDF (3.1Mb)
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